Almost no one in our industry got into it to be a sales rock star. Most are simply researchers who have to sell to sustain their business. Unfortunately, that also means that most of them don’t understand what selling is, the whole buying-selling process or how to effectively work with sales prospects in a way that leads to bid opportunities.
In this session, you’ll explore:
What's going on inside the mind of a buyer
How to talk with sales prospects… so they really listen
Effective ways to build and enhance relationships
Critical metrics for improving results
Who Should Participate?
Independent consultants, small business owners, seller–doers, senior executives at larger firms and anyone else in the MR industry who has “sales” as a part of their job description.