Growing your research agency is tough. Designing and delivering projects for new and existing clients, managing your teams, while also marketing your business can be a challenge. Yet, your agency brand (such that it is) is often an unleveraged asset that could help you to grow, if only it was utilized more effectively.

You’ll leave this session inspired and with actionable ideas to grow your research business more effectively, using brand as a lever. Paul will:

• Demonstrate how a "brand" can support higher growth for your small or mid-sized agency.
• Share three practical and actionable ways to build your agency brand in a resource and cost-effective way.

Your Guest Presenter: Paul Griffiths is the Founder of Client Advocates, a London-based consultancy serving both insights agencies and the insights departments of corporations. He helps agencies to grow their revenues, using proven growth strategies, with an emphasis on branding, defining value propositions and improving account management. He helps corporate insights professionals to win the battle for scarce budget and increase their organizational and commercial impact, so that they are more successful. More information: https://clientadvocates.co.uk/